I-Bowl Featured on Cover of 2011 AT&T Real Yellow Pages Directory

Shreveport, La. – The AdvoCare V100 Independence Bowl is featured on the cover of the new AT&T Real Yellow Pages directory serving Shreveport and Bossier City.

The Independence Bowl recently celebrated its 35th anniversary as Air Force defeated Georgia Tech, 14-7, on Dec. 27 at Independence Stadium. The cover unveiling ceremony was held at the AT&T Pep Rally on Dec. 26 at the CenturyTel Center in Bossier City. Both Shreveport mayor Cedric Glover and Bossier City mayor Lorenz “Lo” Walker were on hand at the event.

More than 282,000 copies of the directory have been produced for distribution in the area this year. Directory delivery begins Feb. 2 and continues through March 8.

“We appreciate having the Independence Bowl here in the Shreveport-Bossier area as its viable economic stimulation that we so badly need, “ said Lorenz “Lo” Walker, Bossier City mayor. ”Having the Independence Bowl on the cover of the new AT&T Real Yellow Pages is quite a promotion of our locales and important for our area.”
"As Mayor of the City of Shreveport it gives me great pleasure to join Bossier City Mayor Lorenz "Lo" Walker for the AT&T AdvoCare V100 Independence Bowl Pep Rally and the exciting cover unveiling of the 2011 AT&T Real Yellow Pages directory” said Shreveport Mayor Cedric Glover. “I want to offer my thanks to AT&T for bringing together the people and resources to sponsor this memorable evening of family fun and for having this year's Independence Bowl on the cover for the entire year of the 2011 directory."

“We applaud Mayor Glover and Mayor Walker for their continuing hard work to showcase the biggest annual event in this region,” said 2010 Independence Bowl Chairman Jim Hagan.  Featuring the Advocare V100 Independence Bowl on the cover of the AT&T Real Yellow Pages reflects their commitment and the work and the work of hundreds of committed volunteers and sponsors.”
“We are excited to partner again this year with the AdvoCare V100 Independence Bowl and feature this wonderful organization on the cover of this year’s AT&T Real Yellow Pages directory,” said Lori Cheramie, AT&T Advertising Solutions area marketing manager. “We always strive to make our directory covers special on the outside and to tailor the content inside to best serve the needs of our communities. You can count on the AT&T Real Yellow Pages as your complete source of local information.”
Troy J. Broussard, Regional Director-AT&T Louisiana, said this is just another example of AT&T’s commitment to the communities it serves.
“AT&T is proud of its relationship with the Independence Bowl, and we’re honored to feature it on the cover of the new AT&T Real Yellow Pages directory,” said Broussard. “Our support of this tremendous event is indicative of our continued support of the communities that we not only serve, but in which we also, live, work, and play.”
Information on becoming a member of the Independence Bowl Foundation or a corporate sponsor of the bowl is also available at the Bowl Office located on the ground floor of the American Tower in downtown Shreveport at 401 Market Street, Suite 120. Those interested may also contact the Bowl Office at 318.221.0712 or toll free at 888.414.BOWL (2695) or visit the bowl’s official website at www.independencebowl.org.